Hollywood boutique spa concept coming to Somerset County this fall - My Central Jersey

[Brad Wadlow]

SOMERVILLE – The NOW Massage will open a new boutique Oct. 1 near Starbucks on West Main Street.

NOW Florham Park will be opening the same day.

“We look forward to introducing the Somerville and Florham Park communities to The NOW’s menu of customizable massages, monthly memberships and nourishing products,” said Chirag Patel, franchise owner, in a news release.

For each boutique’s grand opening week from Oct. 1-8, all massage bookings will receive a complimentary enhancement.

Guests can choose from two of The NOW’s signature add-on treatments to amplify their therapeutic massage including Hemp Calm Balm, a cooling peppermint salve with broad spectrum hemp, or Fresh Eyes, a hydrating eye mask with vitamins and antioxidants.

The NOW’s Ritual Membership packages include savings on massages, roll over credits, perks and more. The first 50 guests to join as a Ritual Member will receive a gift bag filled with a selection of products from the Nourish, Scent and Room by The NOW’s collection.

The NOW Somerville is at 141 West Main St. Hours are 9 a.m. to 9 p.m. Monday through Friday, and 9 a.m. to 7 p.m. Saturday and Sunday.

To schedule an appointment for a massage at The NOW Somerville, guests can book online, downloading The NOW app or calling 908-300-5461.

Started in West Hollywood, Ca. in 2015, The Now Massage hopes to open 100 franchise locations across the country by 2025.

Brad Wadlow is a staff writer for MyCentralJersey.com